BAFFIN INTRODUCES THE ULTIMATE TAILGATE FOOTWEAR, CUSH (CFL)
BEST-SELLING HYBRID SLIPPER NOW REPS CANADIAN FOOTBALL LEAGUE AND ALL NINE TEAMS
STONEY CREEK, ON (October 23, 2023) – Baffin is proud to introduce CUSH (CFL), a limited-run extension of the best-selling Hybrid Slipper Collection, now sporting logos of the Canadian Football League (CFL) and all nine teams. Ideal for watching the game at home or tailgating stadium side, CUSH (CFL) marries indoor comfort with an outdoor lifestyle.
In November 2022, Baffin and the CFL launched a multi-year partnership, making Baffin the Official Boot of the league and Grey Cup. The launch of CUSH (CFL) marks the first licensed product collaboration between the two organizations, whose experiences braving the frigid temperatures of a Canadian winter have been a uniting force.
“We’re thrilled to take our partnership with the CFL to the next level with the first official Baffin x CFL product,” says Mark Hubner, Senior Vice President, Commercial at Baffin. “CUSH has a been a fan-favourite product for years, keeping customers warm whether they’re setting up camp in the backcountry or pre-game at the stadium. With the launch of CUSH (CFL) fans can unleash their game-day spirit by repping the league or their favourite team in style and comfort.”
CUSH (CFL) is different than a standard slipper – it’s a sleeping bag for your feet!™. Made with Hex-Flex® reinforced hexagonal nylon upper for increased durability, rip-resistance and longevity, a durable nylon bottom with added silicon for slip-resistance and a fixed PolyWool™ polyester wool blend footbed for breathable warmth, CUSH (CFL) offers elemental protection for both indoor and outdoor use.
Made for foundational and functional performance for the active lifestyle, CUSH (CFL) is Real-World Tested™* (RWT™) Elemental Rated. Cold-comfort is achieved with light activity and has been proven by Baffin around the Great Lakes, parks, and city streets to provide protection from the elements. Classified as B-Tek™ Dry Water Resistant, CUSH (CFL) offers wet protection seasonally, with a fundamental waterproofing technology able to resist the penetration of water.
CUSH (CFL) is available in ten colourways: Black/CFL, Black/Hamilton Tiger-Cats, Black/Ottawa REDBLACKS, Black/BC Lions, Black/Edmonton Elks, Black/Calgary Stampeders, Black/Saskatchewan Roughriders, Navy/Montreal Alouettes, Navy/Toronto Argonauts and Navy/Winnipeg Blue Bombers.
Now available at Baffin.com while quantities last, CUSH (CFL) retails for $80 CAD.
*Real-World Tested™ (RWT™) level evolution is a vehicle for bridging the gap between product and application. RWT™ is a system that helps to recommend cold comfort levels associated with Baffin footwear. Each level has been determined by the extensive use of Baffin products in real-world applications on expeditions and job sites around the world.
FOR MORE INFORMATION, PLEASE CONTACT:
Renee Denomme
Communications Manager
(905) 941-2111
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Baffin Ltd. is an innovative, leading outwear company based in Stoney Creek, Ontario, Canada with a core focus on technically advanced, innovative footwear and high-performance apparel. Baffin designs, develops, and field tests footwear in the most demanding environments on the planet and is focused on being a global leader in footwear within the Outdoor, Industrial and Hunt and Fish categories. Baffin Ltd. is a wholly-owned subsidiary of Canada Goose Holdings Inc.
